Discover

The New Functional Luxury

Founded in 2019, GRAMS(28) is built around a simple idea: form and function shouldn't compete. Every silhouette is shaped to carry a quiet, structural language of its own — a way of communicating craftsmanship without saying a word. From that starting point, the brand has grown into a considered, ever-expanding range of leather goods and accessories.

Our Philosophy

Form Meets Structure

GRAMS(28) treats aesthetics, usability and quality as equally non-negotiable. Nothing ships until it's been refined against real feedback and real use — every update is deliberate, never cosmetic.

Form and structure sit at the centre of the design process. Through careful work on lamination and construction, each bag is engineered to hold its shape well beyond the first month of daily use — built to last, but shaped to make the everyday feel a little more considered.

Craftsmanship & Materials

Every piece is built from a small, deliberate range of leathers — Nappa, Pebbled, Snowflake and Suede — each sourced from gold-rated tanneries in Italy with certifications from internationally recognised bodies, so quality is never left to chance.

The Details

A Story in Ten Numbers

Every product carries a ten-digit code debossed directly into the leather, grouped into three sets. Read left to right, they trace the piece's style, its material makeup, and where that material originated — a small signature of transparency built into the design itself.

Historic Projects

Beyond the core line, GRAMS(28) has partnered on limited-edition capsules with names like De Bethune, Johnny Roams, Mr Lee and MV Agusta — collaborations that have gone on to show at CES Las Vegas and ComplexCon events across Hong Kong, Utah and Tokyo.

GRAMS(28) in the GCC

Medium Rare is bringing GRAMS(28)'s considered approach to everyday carry to the region. Explore the collection here.